Hottest Toys of 2025
We’ve rounded up the season’s hottest toys so you don’t have to!
Our list of this season’s hottest toys, from big gift ideas to hidden gems at every price, we wanted to make finding the perfect gift simple! After testing them out ourselves, we know kids will love them all! One less thing on your holiday to-do list.
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Kids can design the coolest racetracks with this 90-piece Magna-Tiles Rail Racers set! The track pieces click together easily, letting little builders create ramps, twists and fast-moving races. It’s the perfect mix of creativity, STEM learning and pure playtime excitement! If you have a MAGNA-TILE lover this is the best gift.
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This Magic Water Elf kit brings crafting and play together! The set includes 5 pure & 5 sparkling gels, 6 molds and magic powder for kids to create squishy sea-creature gel toys! Non-toxic, screen-free fun that builds fine motor skills and imaginative play perfect for birthdays or party favors.
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This racetrack system is so cute! Kids will love playing with this STEM car-track set! With 8 obstacles and color-coded buttons and levers, children develop coordination, logical thinking and hand-eye skills as they guide mini cars through the challenge. No batteries required, and is good for ages 3 and up.
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Help little ones nurture and play with Cooper the Retriever Puppy by Little Live Pets. This interactive pet comes with a splint, real-paper bandages, a transformable carrier and over 50 cute sounds and reactions. Kids adopt, heal and watch Cooper recover and walk, perfect for fostering empathy, responsibility and imaginative vet-play.
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These kids’ video walkie-talkies make playtime extra fun with real-time video chat, long-range communication, and easy push-to-talk buttons. Perfect for indoor adventures, backyard missions, or sibling fun, they’re a screen-free way to spark imagination, connection, and hours of creative play.
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This Glam Nail Stamper manicure set is magic! At home manicures just got a major upgrade, paint your nails and stamp on prints for a fun, mess free mani.
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Doodling just got a serious glow-up! Perfect for any kid who loves to draw or write, this neon LED dry-erase board turns creativity into hours of endless, colorful fun with 11 different modes to choose from!
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Squishy, stackable, and seriously satisfying, these Jelly Blox are such a hit! This 75-piece set makes for endless creative and sensory play. And the best part? No ankle breakers here, these soft blocks are totally safe to step on.
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For when your kids want to play hide and seek again, Bluey’s got it covered! Press her nose to start the countdown, follow her giggles and clues, then celebrate finding her with a dance party. It’s interactive, musical fun your kids will love!
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Meet the ultimate active game for kids and parents, no controllers, just movement! The Nex Playground gets everyone off the couch and laughing together, up to 4 people can play at once depending on the game. A total hit for family night and a fun alternative to a gaming system. My kids are getting this for Christmas, we’re not ready for a console yet, and this interactive system feels like the perfect solution.
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This 3-in-1 launcher is the ultimate way to burn off kids energy indoors by jumping, tossing and stomping. It’s the perfect mix of active fun and the set up is super simple!
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Watch it hatch, train it and play it again! This interactive dino hatches out of its egg, makes 100+ sounds and turns into a friendly or a fierce T-Rex, your kid decides by training it. The coolest gift for dino lovers this year!
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This kit is pure creative magic, snap the giant magnetic panels together and take fort building to the next level! This would make for a great big ticket gift for kids, the fort possibilities are endless!
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If your kids love Gabby’s Dollhouse, this is the toy of the season! It lights up, plays music and lets kids bring Gabby to life with over 60 animations, 6 play modes and 2 games!
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This magnetic race track is seriously genius, kids can build it vertically, sideways or upside down. All 3 of my kids ages 2-7 have loved playing with it. We own the 101 piece configuration, but sets can be combined to add onto your collection. Endless configurations = endless fun!
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This interactive balance beam is such a fun way for kids to move, play, and build coordination. It comes with 8 wavy beams, 5 sensory stones, and a musical pod, perfect for creating endless obstacle courses indoors or out. Kids can build their own path, balance, and groove along to 3 fun musical games. My 4 year old is obsessed, it’s the perfect energy-burner before bedtime!
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This fabric flower making kid is a fun activity for any kid that loves crafts! It comes with over 150 pieces for kids to make their own bouquets.
Paid links and prices subject to change.
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Kids can’t get enough of this galaxy projector! They love picking different cards to change the stars, nebulae, and planets, and watching the colors swirl across the ceiling. It looks super cool, feels like a real planetarium, and turns any room into a magical, space-filled adventure!